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TMDB - Tests and Measures Database: BeardenNetemeyerHaws2011

Handbook of Marketing Scales: Multi-item Measures for Marketing and Consumer Behavior Research (3rd ed) (2011)

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Full-text instruments available in:

Bearden, W. O., Netemeyer, R. G., & Haws, K. L. (Eds.). (2011). Handbook of marketing scales: Multi-item measures for marketing and consumer behavior research (3rd ed.). Thousand Oaks, CA: Sage. [141 full-text measures]

HOFSTRA UNIVERSITY AXINN LIBRARY     REF HF5415.3 B323 2011
 

 

FIND THIS BOOK IN A LIBRARY:
http://www.worldcat.org/oclc/849043029

 

TRAITS AND INDIVIDUAL DIFFERENCES VARIABLES:
SCALES RELATED TO INTERPERSONAL ORIENTATION, NEEDS/PREFERENCES AND SELF-CONCEPT

Ten-item and five-item personality inventories (2003)
Gosling, Rentfrow & Swann
IN Bearden, Netermeyer & Haws (2011), pp. 15-17

Consumer self-confidence (CSC) (2001)
Bearden, Hardesty & Rose
IN Bearden, Netermeyer & Haws (2011), pp. 18-21

Interpersonal orientation (CAD scale) (1967)
Cohen
IN Bearden, Netermeyer & Haws (2011), pp. 22-25

Long-term orientation (LTO) (2006)
Bearden, Money & Nevins
IN Bearden, Netermeyer & Haws (2011), pp. 26-28

Maximization (2002, 2008)
Schwartz et al.
IN Bearden, Netermeyer & Haws (2011), pp. 29-31

Need for cognition (NFC) (1982)
Cacioppo & Petty
IN Bearden, Netermeyer & Haws (2011), pp. 32-35

Need to evaluate (NES) (1996)
Jarvis & Petty
IN Bearden, Netermeyer & Haws (2011), pp. 36-38

Need for touch (NFT) (2003)
Peck & Childers
IN Bearden, Netermeyer & Haws (2011), pp. 39-41

Consumer's need for uniqueness (CNFU) (2001)
Tian, ,Bearden & Hunter
IN Bearden, Netermeyer & Haws (2011), pp. 42-45

Preference for consistency (PFC) (1995)
Cialdini, Trost & Newsom
IN Bearden, Netermeyer & Haws (2011), pp. 46-48

Independent and interdependent self-construals  (1994)
Singelis
IN Bearden, Netermeyer & Haws (2011), pp. 49-51

Horizontal and vertical individualism and collectivism (1995, 1998)
Singelis et al.
IN Bearden, Netermeyer & Haws (2011), pp. 52-55

Self-concept clarity (SCC) (1996)
Campbell et al.
IN Bearden, Netermeyer & Haws (2011), pp. 56-58

Self-concepts, person concepts, and product concepts (1981)
Malhotra
IN Bearden, Netermeyer & Haws (2011), pp. 59-61

Vanity: Trait aspects of vanity (1995)
Netemeyer, Burton & Lichtenstein
IN Bearden, Netermeyer & Haws (2011), pp. 62-64

 

TRAITS AND INDIVIDUAL DIFFERENCE VARIABLES:
SCALES RELATED TO CONSUMER COMPULSIVENESS AND IMPULSIVENESS

Compulsive buying index (CBI) - An expanded measure (2008)
Ridgway, Kukar -Kinney & Monroe
IN Bearden, Netermeyer & Haws (2011), pp. 65-67

Compulsive consumption: A diagnostic Tool/Clinical screener for classifying compulsive consumers (1989, 1992)
Faber & O'Guinn
IN Bearden, Netermeyer & Haws (2011), pp. 68-70

Hyperopia (2008)
Haws & Poynor
IN Bearden, Netermeyer & Haws (2011), pp. 71-72

Buying impulsiveness scale (1995)
Rook & Fisher
IN Bearden, Netermeyer & Haws (2011), pp. 73-74

Consumer impulsiveness scale (CIS) (1996)
Puri
IN Bearden, Netermeyer & Haws (2011), pp. 75-77

General self-control (SCS) (2004)
Tangney, Baumeister  & Boone
IN Bearden, Netermeyer & Haws (2011), pp. 78-79

Consumer spending self-control (CSSC) (2010)
Haws & Bearden
IN Bearden, Netermeyer & Haws (2011), pp. 80-81

 

TRAITS AND INDIVIDUAL DIFFERENCE VARIABLES:
SCALES RELATED TO COUNTRY IMAGE AND AFFILIATION

Country image scale (1993)
Martin & Eroglu
IN Bearden, Netermeyer & Haws (2011), pp. 82-84

Country-of-origin scale (1994, 1992)
Parameswaran & Pisharodi
IN Bearden, Netermeyer & Haws (2011), pp. 85-89

Ethnocentrism: Consumer ethnocentrism (CETSCALE) (1987)
Shimp & Sharma
IN Bearden, Netermeyer & Haws (2011), pp. 90-92

 

TRAITS AND INDIVIDUAL DIFFERENCE VARIABLES:
SCALES RELATED TO CONSUMER OPINION LEADERSHIP AND OPINION-SEEKING

Market maven: Propensity to provide marketplace and shopping information (1987)
Feick  & Price
IN Bearden, Netermeyer & Haws (2011), pp. 93-95

Opinion leadership (1986, 1970)
Childers, King & Summers
IN Bearden, Netermeyer & Haws (2011), pp. 96-100

Opinion leadership and information seeking (1971)
Reynolds & Darden
IN Bearden, Netermeyer & Haws (2011), pp. 101-102

Opinion leaders and opinion seekers (OL and OS) (1996)
Flynn, Goldsmith & Eastman
IN Bearden, Netermeyer & Haws (2011), pp. 103-105

 

TRAITS AND INDIVIDUAL DIFFERENCE VARIABLES:
SCALES RELATED TO INNOVATIVENESS

Cognitive and sensory innovativeness (1990)
Venkatraman & Price
IN Bearden, Netermeyer & Haws (2011), pp. 106-108

Domain specific innovativeness (DSI) (1991)
Goldsmith & Hofacker
IN Bearden, Netermeyer & Haws (2011), pp. 109-111

High in emergent nature consumers (2010)
Hoffman, Kopalle  & Novak
IN Bearden, Netermeyer & Haws (2011), pp. 112-114

Consumer independent judgment-making (CIJM);  Consumer novelty seeking (CNS) (1995)
Manning, Bearden & Madden
IN Bearden, Netermeyer & Haws (2011), pp. 115-117

Use innovativeness (1983)
Ridgway & Ridgway
IN Bearden, Netermeyer & Haws (2011), pp. 118-120

Technology readiness index (or TECHQUAL™); optimism (OPT), innovativeness (INN), discomfort (DIS), insecurity (INS) (2000)
Parasuraman
IN Bearden, Netermeyer & Haws (2011), pp. 121-123

Uniqueness: Desire for unique consumer products (DUCP) (1997)
Lynn & Harris
IN Bearden, Netermeyer & Haws (2011), pp. 124-126

 

TRAITS AND INDIVIDUAL DIFFERENCE VARIABLES:
SCALES RELATED TO CONSUMER SOCIAL INFLUENCE

Attention to social comparison information (ATSCI) (1984)
Lennox  & Wolfe
IN Bearden, Netermeyer & Haws (2011), pp. 127-128

Balanced inventory of desirable responding (BIDR 6); self-deceptive enhancement (SDE), impression management (IM) (1993)
Paulhus
IN Bearden, Netermeyer & Haws (2011), pp. 129-132

Intergenerational communication and influence on consumption (IGEN scales) (2000)
Viswanathan, Childers & Moore-Shay
IN Bearden, Netermeyer & Haws (2011), pp. 133-135

Interpersonal influence: Consumer susceptibility to interpersonal influence (1989)
Bearden, Netemeyer  & Teel
IN Bearden, Netermeyer & Haws (2011), pp. 136-139

Reference group influence: Consumer susceptibility to reference group influence
Park & Lessig
IN Bearden, Netermeyer & Haws (2011), pp. 140-142

Self-monitoring scale (1974)
Snyder
IN Bearden, Netermeyer & Haws (2011), pp. 143-145

Self-monitoring scale - Revised form (1984)
Lennox & Wolfe
IN Bearden, Netermeyer & Haws (2011), pp. 146-147

TV program connectedness scale (2004)
Russell, Norman & Heckler
IN Bearden, Netermeyer & Haws (2011), pp. 148-150

 

VALUES AND GOALS: GENERAL VALUES

List of values (LOV) (1983)
Kahle
IN Bearden, Netermeyer & Haws (2011), pp. 151-154

Rokeach value survey (RVS) (1968, 1973)
Rokeach
IN Bearden, Netermeyer & Haws (2011), pp. 155-160

Moral identity (2002)
Aquino & Reed
IN Bearden, Netermeyer & Haws (2011), pp. 162-164

 

VALUES AND GOALS:
VALUES RELATED TO ENVIRONMENTALISM AND SOCIALLY RESPONSIBLE CONSUMPTION

Attitudes influencing monetary donations to charitable organizations; Attitude toward helping others (AHO), Attitude toward charitable orgranization (ACO) (2000)
Webb, Green & Brashear
IN Bearden, Netermeyer & Haws (2011), pp. 165-167

Environmentally responsible consumers (ECOSCALE) (1995)
Stone, Barnes & Montgomery
IN Bearden, Netermeyer & Haws (2011), pp. 168-171

GREEN consumer values (2010)
Haws, K. L., Winterich , K. P., & Naylor, R. W.
IN Bearden, Netermeyer & Haws (2011), pp. 172-173

Health consciousness scale (HCS) (1988)
Gould
IN Bearden, Netermeyer & Haws (2011), pp. 174-175

Subjective leisure scales (SLS) (1983)
Unger & Kernan
IN Bearden, Netermeyer & Haws (2011), pp. 176-178

Socially responsible consumption behavior (SRCB) (1979, 1984)
Antil & Bennett
IN Bearden, Netermeyer & Haws (2011), pp. 179-182

Voluntary simplicity scale (VSS) (1986, 1981)
Cowles, Crosby & Leonard-Burton
IN Bearden, Netermeyer & Haws (2011), pp. 183-187

 

VALUES AND GOALS:
VALUES RELATED TO MATERIALISM AND POSSESSIONS/OBJECTS

Consumer attitudes to debt (1995)
Lea, Webley & Walker
IN Bearden, Netermeyer & Haws (2011), pp. 188-189

Frugality scale (1999)
Lastovicka et al.
IN Bearden, Netermeyer & Haws (2011), pp. 190-191

Materialism measure (1987)
Richins
IN Bearden, Netermeyer & Haws (2011), pp. 192-193

Material values (MVS) Short forms (2004).
Richins
IN Bearden, Netermeyer & Haws (2011), pp. 194-196

Materialism scales (1984, 1985)
Belk
IN Bearden, Netermeyer & Haws (2011), pp. 197-200

Materialistic attitudes (MMA) (1978)
Moschis & Churchill
IN Bearden, Netermeyer & Haws (2011), pp. 201-202

Material values (1992)
Richins & Dawson
IN Bearden, Netermeyer & Haws (2011), pp. 203-206

Nostalgia scale (1993)
Holbrook
IN Bearden, Netermeyer & Haws (2011), pp. 207-209

Possessions: Attachment to possessions (1992)
Ball & Tasaki
IN Bearden, Netermeyer & Haws (2011), pp. 210-211

Product retention tendency (PRT) (2010)
Haws et al.
IN Bearden, Netermeyer & Haws (2011), pp. 212-213

The spendthrift-tightwad scale (ST-TW) (2008)
Rick, Cryder & Loewenstein
IN Bearden, Netermeyer & Haws (2011), pp. 216-218

 

 

VALUES AND GOALS:
VALUES RELATED TO GOAL ORIENTATIONS AND PLANNING

 

Behavioral inhibition and behavioral activation systems (BIS/BAS scales) (1994)
Carver & White
IN Bearden, Netermeyer & Haws (2011), pp. 219-221

Elaboration on potential outcomes (EPO scale) (2008)
Nenkov,  Inman & Hulland
IN Bearden, Netermeyer & Haws (2011), pp. 222-224

Generalizable scale of propensity to plan (2010)
Lynch et al.
IN Bearden, Netermeyer & Haws (2011), pp. 225-227

Polychronic attitude index (PAI) (1991)
Kaufman, Lane & Lindquist
IN Bearden, Netermeyer & Haws (2011), pp. 228-229

Regulatory focus composite scale (RF-COMP) (2010)
Haws, Dholakia & Bearden
IN Bearden, Netermeyer & Haws (2011), pp. 230-231

Regulatory focus questionnaire (RFQ) (2001)
Higgins et al.
IN Bearden, Netermeyer & Haws (2011), pp. 232-234

Temporal focus scale (TFS) (2009)
Shipp, Edwards & Lambert
IN Bearden, Netermeyer & Haws (2011), pp. 235-236

 

INVOLVEMENT, INFORMATION PROCESSING, AND AFFECT:
INVOLVEMENT GENERAL TO SEVERAL PRODUCT CLASSES

Components of involvement (CP) (1979)
Lastovicka & Gardner
IN Bearden, Netermeyer & Haws (2011), pp. 237-239

Consumer involvement profiles: CIP and Jain and Srinivasan (1990) CIP scale (1985; 1990)
Laurent, et al.
IN Bearden, Netermeyer & Haws (2011), pp. 240-246

Enduring involvement index (1986)
Bloch, Sherrell  & Ridgway
IN Bearden, Netermeyer & Haws (2011), pp. 247-248

New involvement profile (NIP) (1990)
Jain & Srinivasan
IN Bearden, Netermeyer & Haws (2011), pp. 249-251

Personal involvement inventory (PII) (1985)
Zaichkowsky
IN Bearden, Netermeyer & Haws (2011), pp. 252-255

PII for advertising (PIIA) (1994)
Zaichkowsky
IN Bearden, Netermeyer & Haws (2011), pp. 256-257

Product intelligence (2007)
Rijsdijk, Hultink & Diamantopoulos
IN Bearden, Netermeyer & Haws (2011), pp. 258-261

RPII and OPII (1986)
McQuarrie  & Munson
IN Bearden, Netermeyer & Haws (2011), pp. 262-264

 

INVOLVEMENT, INFORMATION PROCESSING AND AFFECT:
PURCHASING INVOLVEMENT

Purchase decision involvement (PD) (1989)
Mittal
IN Bearden, Netermeyer & Haws (2011), pp. 265-266

Purchasing involvement (PI) (1985)
Slama & Tashchian
IN Bearden, Netermeyer & Haws (2011), pp. 267-269

Appendix to involvement: Comparing four modified involvement scales; modified PII, modified CIP, modified PDI, modified FCB  (1995)
Mittal
IN Bearden, Netermeyer & Haws (2011), pp. 270-271

 

INVOLVEMENT, INFORMATION PROCESSING, AND AFFECT:
SCALES RELATED TO INFORMATION PROCESSING: OPTIMAL STIMULATION MEASURES

Arousal seeking tendency (AST) (1974)
Mehrabian & Russell
IN Bearden, Netermeyer & Haws (2011), pp. 272-275

Change seeking index (CSI) short form (1994)
Steenkamp & Baumgartner
IN Bearden, Netermeyer & Haws (2011), pp. 276-277

Exploratory buying behavior tendencies (EBBT) (1996)
Baumgartner & Steenkamp
IN Bearden, Netermeyer & Haws (2011), pp. 278-280

Exploratory tendencies in consumer behavior scales (ETCBS) (1980)
Raju
IN Bearden, Netermeyer & Haws (2011), pp. 281-284

 

INVOLVEMENT, INFORMATION PROCESSING, AND AFFECT:
SCALES RELATED TO PROCESSING STYLE

Analytic/Holistic thinking scale (AHS)  (2007)
Choi, Koo & Choi
IN Bearden, Netermeyer & Haws (2011), pp. 286-288

Behavioral identification form (BIF)  (1989)
Vallacher & Wegner
IN Bearden, Netermeyer & Haws (2011), pp. 289-291

Situation-specific thinking styles (STSS )  (2009)
Novak & Hoffman
IN Bearden, Netermeyer & Haws (2011), pp. 292-294

Style of processing scale (SOP)   (1985)
Childers, Houston & Heckler
IN Bearden, Netermeyer & Haws (2011), pp. 295-296

Role overload of the wife (1982)
Reilly
IN Bearden, Netermeyer & Haws (2011), pp. 297-298

 

INVOLVEMENT, INFORMATION PROCESSING AND AFFECT:
SCALES RELATED TO AFFECT

Brief mood introspection scale (BMIS)  (1988)
Mayer, & Gaschke
IN Bearden, Netermeyer & Haws (2011), pp. 300-301

Consumer emotional intelligence scale (CEIS)  (2007)
Kidwell, Hardesty, & Childers
IN Bearden, Netermeyer & Haws (2011), pp. 302-305

Emotions: Consumption emotions set (CES)  (1997)
Richins
IN Bearden, Netermeyer & Haws (2011), pp. 306-309

Emotions: Dimensions of emotions   (1974)
Mehrabian & Russell
IN Bearden, Netermeyer & Haws (2011), pp. 310-312

Mood short form (MSF)  (1983)
Peterson & Sauber
IN Bearden, Netermeyer & Haws (2011), pp. 313-314

Positive and negative affect scales (PANAS)  (1988)
Watson, D., Clark, L. A., & Tellegen , A.
IN Bearden, Netermeyer & Haws (2011), pp. 315-316

 

REACTIONS TO MARKETING STIMULI:
MEASURES RELATED TO AD EMOTIONS AND AD CONTENT

Feelings toward ads (1987)
Edell & Burke
IN Bearden, Netermeyer & Haws (2011), pp. 317-320

Informational and transformational ad content (1984)
Puto & Wells
IN Bearden, Netermeyer & Haws (2011), pp. 321-323

Response profile: Viewer response profile (VRP)  (1979)
Schlinger
IN Bearden, Netermeyer & Haws (2011), pp. 324-327

Expertise, trustworthiness, and attractiveness of celebrity endorsers (1990)
Ohanian
IN Bearden, Netermeyer & Haws (2011), pp. 328-330

Public opinion toward advertising (1993)
Pollay  & Mittal
IN Bearden, Netermeyer & Haws (2011), pp. 331-332

Skepticism toward advertising (1998)
Obermiller & Spangenberg
IN Bearden, Netermeyer & Haws (2011), pp. 333-335

 

REACTIONS TO MARKETING STIMULI:
MEASURES RELATED TO BRAND/PRODUCT RESPONSES AND SHOPPING STYLES

Brand experience scale (2009)
Brakus, Schmitt & Zarantello
IN Bearden, Netermeyer & Haws (2011), pp. 336-338

Consumer evaluations of brand extensions (1990)
Aaker & Keller
IN Bearden, Netermeyer & Haws (2011), pp. 339-340

Brand personality (1997)
Aaker
IN Bearden, Netermeyer & Haws (2011), pp. 341-343

Gender dimensions of brand personality
Masculine brand personality (MBP)
Feminine brand personality (FBP) (2009)
Grohmann
IN Bearden, Netermeyer & Haws (2011), pp. 344-346

New measure of brand personality (NMBP)  (2009)
Gruens, Weijters & De Wulf
IN Bearden, Netermeyer & Haws (2011), pp. 347-349

Meaning of branded products scale (2008)
Strizhakova, Coulter & Price
IN Bearden, Netermeyer & Haws (2011), pp. 350-353

Centrality of visual product aesthetics (CVPA)  (2003)
Bloch, Brunel, & Arnold
IN Bearden, Netermeyer & Haws (2011), pp. 354-355

Consumers' emotional attachments to brands (2005)
Thomson, MacInnis & Park
IN Bearden, Netermeyer & Haws (2011), pp. 356-357

Hedonic shopping motivations (2003)
Arnold & Reynolds
IN Bearden, Netermeyer & Haws (2011), pp. 358-359

Hedonic and utilitarian consumer attitudes (1991)
Batra & Ahtola
IN Bearden, Netermeyer & Haws (2011), pp. 360-363

Hedonic and utilitarian consumer attitudes (2003)
Spangenberg, Voss & Crowley
IN Bearden, Netermeyer & Haws (2011), pp. 362-365

Hedonic/Utilitarian attitudes (HED/UT)  (2003)
Voss, Spangenberg & Grohmann
IN Bearden, Netermeyer & Haws (2011), pp. 364-366

Hedonic and utilitarian shopping values (1994)
Babin, Darden & Griffin
IN Bearden, Netermeyer & Haws (2011), pp. 367-369

Attitude toward private label products scale (1998)
Burton et al.
IN Bearden, Netermeyer & Haws (2011), pp. 370-371

Self-brand connection (2003)
Escalas & Bettman
IN Bearden, Netermeyer & Haws (2011), pp. 372-373

Shopping styles: Consumer styles inventory (CSI) (1986/1990)
Sproles, Kendall & Sproles
IN Bearden, Netermeyer & Haws (2011), pp. 374-377

 

REACTIONS TO MARKETING STIMULI:
MEASURES RELATED TO PRICING RESPONSES

Price perception scales (1993)
Lichtenstein, Ridgway & Netemeyer
IN Bearden, Netermeyer & Haws (2011), pp. 378-379

Pricing tactic persuasion knowledge (PTPK)  (2007)
Hardesty, Bearden & Carlson
IN Bearden, Netermeyer & Haws (2011), pp. 380-383

Value consciousness and coupon proneness (VC and CP)  (1990)
Lichtenstein, Netemeyer & Burton
IN Bearden, Netermeyer & Haws (2011), pp. 384-386

 

ATTITUDES ABOUT THE PERFORMANCE OF BUSINESS FIRMS, SATISFACTION AND POST-PURCHASE BEHAVIOR, SOCIAL AGENCIES AND THE MARKETPLACE:
CONSUMER ATTITUDES TOWARD BUSINESS PRACTICES AND MARKETING

Consumer attitudes toward marketing and consumerism (1972)
Barksdale & Darden
IN Bearden, Netermeyer & Haws (2011), pp. 387-391

Consumer attitudes toward marketplace globalization (GCO)  (2006)
Alden, Steenkamp & Batra
IN Bearden, Netermeyer & Haws (2011), pp. 392-393

Customer-based reputation of a service firm (CBR scale)  (2007)
Walsh & Beatty
IN Bearden, Netermeyer & Haws (2011), pp. 394-396

Experiential value scale (EVS)  (2001)
Mathwick, Malhotra & Rigdon
IN Bearden, Netermeyer & Haws (2011), pp. 397-398

Sentiment: The index of consumer sentiment toward marketing (1986)
Gaski & Etzel
IN Bearden, Netermeyer & Haws (2011), pp. 399-401

Service quality (SERVQUAL)  (1986/1988)
Parasuraman, Zeithaml & Berry
IN Bearden, Netermeyer & Haws (2011), pp. 402-405

Service quality of retail stores (1996)
Dabholkar, Thorpe & Rentz
IN Bearden, Netermeyer & Haws (2011), pp. 406-409

Electronic service quality (E-S-QUAL)  (2005)
Parasuraman, Zeithaml & Malhotra
IN Bearden, Netermeyer & Haws (2011), pp. 410-412

The eTail quality scale (ETailQ)  (2003)
Wolfinbarger & Gilly
IN Bearden, Netermeyer & Haws (2011), pp. 413-415

Service convenience (SERVCON)  (2007)
Seiders et al.
IN Bearden, Netermeyer & Haws (2011), pp. 416-418

Organizational service orientation (SERV*OR)  (1998)
Lytle, Hom & Mokwa
IN Bearden, Netermeyer & Haws (2011), pp. 419-422

Service quality: Physical distribution service quality (1997)
Bienstock, Mentzer  & Bird
IN Bearden, Netermeyer & Haws (2011), pp. 423-426

 

ATTITUDES ABOUT THE PERFORMANCE OF BUSINESS FIRMS, SATISFACTION AND POST-PURCHASE BEHAVIOR, SOCIAL AGENCIES, AND THE MARKETPLACE:
SCALES RELATED TO POST-PURCHASE BEHAVIOR:
CONSUMER DISCONTENT

Alienation: Consumer alienation from the marketplace (1978)
Allison
IN Bearden, Netermeyer & Haws (2011), pp. 429-431

Assertiveness and aggressiveness (1983)
Richins
IN Bearden, Netermeyer & Haws (2011), pp. 432-434

Coping (2005)
Duhachek
IN Bearden, Netermeyer & Haws (2011), pp. 435-438

Discontent: Consumer discontent scale (1976)
Lundstrom & Lamont
IN Bearden, Netermeyer & Haws (2011), pp. 439-443

Regret experience measure (REM)  (1999)
Creyer & Ross
IN Bearden, Netermeyer & Haws (2011), pp. 444-445

Business ethics: Ethical behavior in research organizations (1988)
Ferrell & Skinner
IN Bearden, Netermeyer & Haws (2011), pp. 446-447

Ethics: Improving evaluations of business ethics (1990)
Reidenbach & Robin
IN Bearden, Netermeyer & Haws (2011), pp. 448-450

Ethics: Corporate ethics scale (CEP)  (1989)
Hunt, Wood & Chonko
IN Bearden, Netermeyer & Haws (2011), pp. 451-452

Ethics: Marketing norms ethics scale (1993)
Vitell,  Rallapalli & Singhapakdi
IN Bearden, Netermeyer & Haws (2011), pp. 453-455

 

ATTITUDES ABOUT THE PERFORMANCE OF BUSINESS FIRMS, SATISFACTION AND POST-PURCHASE BEHAVIOR, SOCIAL AGENCIES AND THE MARKETPLACE:
BUSINESS ATTITUDES TOWARD THE MARKETPLACE

Measure of CRM process and its impact on performance (2004)
Reinartz, Krafft & Hoyer
IN Bearden, Netermeyer & Haws (2011), pp. 456-458

Culture: Organizational culture (1993)
Deshpande, Farley & Webster
IN Bearden, Netermeyer & Haws (2011), pp. 459-461

Customer orientation (1993)
Deshpande, Farley & Webster
IN Bearden, Netermeyer & Haws (2011), pp. 462-463

Interaction orientation (2008)
Ramani & Kumar
IN Bearden, Netermeyer & Haws (2011), pp. 464-466

Market orientation (1990)
Narver & Slater
IN Bearden, Netermeyer & Haws (2011), pp. 467-469

Market orientation (MARKOR)  (1993)
Kohli, Jaworski & Kumar
IN Bearden, Netermeyer & Haws (2011), pp. 470-472

Marketing research: Trust and use of market research (1992)
Moorman, Zaltman & Deshpande
IN Bearden, Netermeyer & Haws (2011), pp. 473-476

 

SALES, SALES MANAGEMENT, ORGANIZATIONAL BEHAVIOR AND INTERFIRM-INTRAFIRM ISSUES:
JOB SATISFACTION MEASURES

Agents' socially desirable responding (ASDR)  (2009)
Manning, Bearden & Tian
IN Bearden, Netermeyer & Haws (2011), pp. 477-479

Job characteristic inventory (JCI)  (1979)
Sims, Szilagyi & Keller
IN Bearden, Netermeyer & Haws (2011), pp. 480-483

Job satisfaction of industrial salesperson (INDSALES)  (1974)
Churchill, Ford & Walker
IN Bearden, Netermeyer & Haws (2011), pp. 484-492

 

SALES, SALES MANAGEMENT, ORGANIZATIONAL BEHAVIOR AND INTERFIRM-INTRAFIRM ISSUES:
ROLE PERCEPTIONS/CONFLICT

Role ambiguity: Multifaceted, multidimensional role ambiguity (MULTIRAM)  (1991)
Singh & Rhoads
IN Bearden, Netermeyer & Haws (2011), pp. 498-500

Role conflict and role ambiguity (1970)
Rizzo, House & Lirtzman
IN Bearden, Netermeyer & Haws (2011), pp. 501-503

Work-family conflict and family-work conflict scales (1996)
Netemeyer, Boles & McMurrian
IN Bearden, Netermeyer & Haws (2011), pp. 504-506

 

SALES, SALES MANAGEMENT, ORGANIZATIONAL BEHAVIOR AND INTERFIRM-INTRAFIRM ISSUES:
JOB BURNOUT/TENSION

Burnout in customer service representatives (1994)
Singh, Goolsby & Rhoads
IN Bearden, Netermeyer & Haws (2011), pp. 507-509

Tension: Job-induced tension (1972)
House & Rizzo
IN Bearden, Netermeyer & Haws (2011), pp. 510-511

 

SALES, SALES MANAGEMENT, ORGANIZATIONAL BEHAVIOR, AND INTERFIRM-INTRAFIRM ISSUES:
PERFORMANCE MEASURES

Organizational citizenship behaviors (OCBS)  (1993)
MacKenzie, Podsakoff, & Fetter
IN Bearden, Netermeyer & Haws (2011), pp. 512-514

Sales force theory-of-mind scale (SToM)  (2009)
Dietvorst et al.
IN Bearden, Netermeyer & Haws (2011), pp. 515-517

Sales performance scale (1982)
Behrman, D. N., & Perreault , W. D., Jr.
IN Bearden, Netermeyer & Haws (2011), pp. 518-519

Salesperson performance (1994)
Sujan, Weitz & Nirmalya
IN Bearden, Netermeyer & Haws (2011), pp. 520-521

 

SALES, SALES MANAGEMENT, ORGANIZATIONAL BEHAVIOR AND INTERFIRM-INTRAFIRM ISSUES:
CONTROL AND LEADERSHIP

Control: Supervisory control (1996)
Challagalla & Shervani
IN Bearden, Netermeyer & Haws (2011), pp. 522-525

Perceived leader behavior scales (1974)
House & Dessler
IN Bearden, Netermeyer & Haws (2011), pp. 528-530

 

SALES, SALES MANAGEMENT, ORGANIZATIONAL BEHAVIOR AND INTERFIRM-INTRAFIRM ISSUES:
ORGANIZATIONAL COMMITMENT

Occupational and organizational commitment (1993)
Meyer, Allen & Smith
IN Bearden, Netermeyer & Haws (2011), pp. 531-534

Organizational commitment (OCQ)  (1979)
Mowday, Steers & Porter
IN Bearden, Netermeyer & Haws (2011), pp. 535-537

Organizational commitment (1985)
Hunt, Chonko & Wood
IN Bearden, Netermeyer & Haws (2011), pp. 538-539

Organizational justice (2001)
Colquitt
IN Bearden, Netermeyer & Haws (2011), pp. 540-541

 

SALES, SALES MANAGEMENT, ORGANIZATIONAL BEHAVIOR AND INTERFIRM-INTRAFIRM ISSUES:
SALES/SELLING APPROACHES

Adaptive selling (ADAPTS)  (1990)
Spiro & Weitz
IN Bearden, Netermeyer & Haws (2011), pp. 542-544

Customer orientation of salespeople (SOCO)  (1982)
Saxe & Weitz
IN Bearden, Netermeyer & Haws (2011), pp. 545-548

 

SALES, SALES MANAGEMENT, ORGANIZATIONAL BEHAVIOR AND INTERFIRM-INTRAFIRM ISSUES:
INTER- / INTRA-FIRM ISSUES OF INFLUENCE AND POWER

Alliance competence and alliance resources (2002)
Lambe, Spekman & Hunt
IN Bearden, Netermeyer & Haws (2011), pp. 549-551

Alliance orientation (2006)
Kandemir, Yaprak & Cavusgil
IN Bearden, Netermeyer & Haws (2011), pp. 552-553

Influence strategies in marketing channels (1992)
Boyle et al.
IN Bearden, Netermeyer & Haws (2011), pp. 554-557

Power: Dependence-based measure of interfirm power in channels (1983)
Frazier
IN Bearden, Netermeyer & Haws (2011), pp. 558-560

Power: Distributor, manufacturer, and customer market power (1988)
Butaney & Wortzel
IN Bearden, Netermeyer & Haws (2011), pp. 561-564

Power and influence in group settings (1989)
Kohli
IN Bearden, Netermeyer & Haws (2011), pp. 565-568

Power sources in a marketing channel (1985)
Gaski & Nevin
IN Bearden, Netermeyer & Haws (2011), pp. 569-573

 

SALES, SALES MANAGEMENT, ORGANIZATIONAL BEHAVIOR AND INTERFIRM-INTRAFIRM ISSUES:
OTHER MEASURES RELATED TO INTERFIRM ISSUES

Economic and social satisfaction (2000)
Geyskens  & Steenkamp
IN Bearden, Netermeyer & Haws (2011), pp. 574-575

Managers' perceptions of relationship marketing in inter-organizational exchanges (2007)
McNally & Griffin
IN Bearden, Netermeyer & Haws (2011), pp. 576-577

Norms: Relational norms (1992)
Heide & John
IN Bearden, Netermeyer & Haws (2011), pp. 578-579

Performance: Supplier perceptions of reseller performance (1992)
Kumar, Stern & Achrol
IN Bearden, Netermeyer & Haws (2011), pp. 580-583

Satisfaction-channel satisfaction (SATIND and SATDIR)  (1984)
Ruekert & Churchill
IN Bearden, Netermeyer & Haws (2011), pp. 584-587

 

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