LibGuides: Public Relations: Reference Tools

Electronic Reference Databases

You must log into the my.hofstra.edu portal and access the Library home page in order to use these databases.

Gale eBooks
Searchable by keyword and subject. Full text. Includes graphics.
Oxford English Dictionary
English dictionary includes present-day meanings as well as the history of individual words and of the language, traced through 3 million quotations, from classic literature and specialist periodicals to films scripts and cookery books.
Lexicat
Online catalog of Hofstra University Libraries holdings. Includes electronic reference books. Restrict your search to the Reference collection on each search screen. (See box to the right.)

PRIZM - Market Segmentation Research by zip code from Nielsen
At the top of the page, to the right of the Home link, click on the ZIP Code Look-up link.
Market Segmentation from Nielsen
At the top of the page, to the right of the Home link, click on the ZIP Code Look-up link.
PEW Research on Social Trends
United States Census