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Marketing 101 - Principles of Marketing - Prof. Evans - Spring 2022

Attribution

This libguide was created by Prof. Carol Simon.  
Prof. Simon will be retired on 8/31/22.
Please contact  Annmarie Boyle - annmarie.boyle@hofstra.edu - if you have any questions about the content of this guide.

Axinn Library - Your Gateway to Business Information

  • Begin your research at the Library homepage [www.hofstra.edu/library]
  • Unless noted all electronic resources are available on- and off-campus 24/7
  • These resources contain quantitative and qualitative data about companies and industries
  • This is also where you will find articles from a variety of sources
  • At the left side of the screen, click in the Discovery Tab, click on the hyperlink Browse our full list of online databases
  • Then using the subject selections displayed click on Accounting/Business/Finance/Marketing and click GO

The PowerPoint below illustrates how to access Axinn Library

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